Wine Industry Network, a 4-year-old Healdsburg-based online wine industry business-to-business marketplace with more than 350 members is organizing the North Coast Wine Industry Expo (wineindustryexpo.com, 707-433-2557), to be held Wednesday, Dec. 5, at the Sonoma County Fairgrounds in Santa Rosa from 9 a.m. to 4 p.m.
The expo is set to have 200 exhibitor booths and discussions by panels of experts on viticulture, direct marketing, the latest technology and equipment, and sales strategy, specifically, effective distributor management. Paid reservations already are in hand for half the booths, measuring 10 feet square and selling for $800 to network members and $950 otherwise.
“Over the last two years, we’ve been approached countless times by vineyard and winery owners and local associations, about the need for a regional trade show,” said George Christie, network president.
Trade groups involved in expo planning include Sonoma County Vintners, Sonoma County Winegrape Commission, Wine Road, Heart of Sonoma Valley and Sonoma Valley Vintners & Growers. Plans include promotional offers for association members to access the trade show floor at no cost.
Wine Industry Network wanted to create an event that had plenty of room to grow and was timed well after harvest and initial cellar work but during key end-of-year budget planning in the industry, according to Mr. Christie.
Other sponsors of the event are Vineyard & Winery Management, VinoPro and the Business Journal.
Australia-based Treasury Wine Estates on Wednesday announced John Grant, once head of what was then called Kendall-Jackson Wine Estates, to the top spot in the Napa-based Beringer Brand Business Unit, which includes North Coast brands Beringer Vineyards, Chateau St Jean, Etude and Stags’ Leap, women-oriented Be and Italian import Castello di Gabbiano. He now reports directly to Chief Executive Officer David Dearie, replacing the previous unit managing director, Stephen Brauer, who started in that role in October and left the company last month.
Mr. Grant had been vice president and global brand director for Beringer since February. He was president of Constellation Wines Australia from 2007–2010, when it was sold to Australian private equity firm Champ and now part of Accolade Wines, and president of Kendall-Jackson Wine Estates, now Jackson Family Wines, from 2000–2007. His two-decade career in wine and beverages also includes a senior role at Lion Nathan.
Submit items for this column to email@example.com or call 707-521-4256.
Copyright © 1988–2014 North Bay Business Journal
View the policy for linking to website content.