Napa startup to factory-build green homes

NAPA -- Bob Massaro, long a strong advocate for green-building projects and standards in Napa Valley, has constructed a new venture to bring environmentally conscious features more affordably to homes, apartments and classrooms via factory-built building panels.

[caption id="attachment_29125" align="alignright" width="180"] Bob Massaro[/caption]

Mr. Massaro, who in 1999 started the Napa-based Healthy Buildings USA construction company, launched Healthy Buildings Technology Group Inc. to offer in a prefabricated format the principles, methods and materials that have gone into Healthy Buildings USA projects such the new LEED-certified Vineyard Lodge dormitory in St. Helena for the Culinary Institute of America at Greystone.

"I have been working towards this throughout my career," said Mr. Massaro, who started in real estate development in 1981. "Although improvements have been made in the design and construction of green buildings, lead by the U.S. Green Building Council and others, we now have the technology to make further significant improvements in the performance, quality and levels of comfort of our buildings."

The other founder of the venture is Executive Vice President Malcolm Davies, an architect by training and former senior executive of architecture technology firms such as Autodesk and Gehry Technologies. The two met during the Vineyard Lodge project. At the time, Mr. Davies was working in sales for Rohnert Park-based light-gauge steel panel producer Codding Steel Frame Solutions, which built panels for the project.

Early last year, Mr. Davies started YardPods in San Rafael to make highly sustainable back yard offices with panels supplied by Codding Steel. A number of inquiries to YardPods have been and continue to be for quick-build highly green livable dwellings of the type Healthy Buildings Technology Group.

Meanwhile, Mr. Massaro was embarking on the OHome venture and assembling architectural and manufacturing expertise in green building and tiny homes.

A recently closed first round of equity funding led by Meyer Family Enterprises will allow Healthy Buildings Technology Group to purchase a parcel in a Napa neighborhood and build two showcase homes this year, a 1,200-square-foot main home and a 640-square-foot second unit.

"We really like investing in companies that take into account the whole system, not just a financial return but that benefits all: the manufacturers, the builders, the environment and our communities," said principal Bonny Meyer, a founder of Silver Oak Cellars. Investments include Meyer Family Cellars in Mendocino County, Charter Oak Bank in Napa, direct-to-consumer wine sales conduit Inertia also in Napa and ZepSolar in San Rafael.

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