Opt-out rate at 20%; goal remains to reach 70,000 by end of 2012MARIN – Marin Energy Authority, the agency providing a renewable energy alternative to PG&E’s current offerings through Marin Clean Energy, rolled out its 100 percent renewable offering, Deep Green, and celebrated its one-year anniversary in May.
Marin Clean Energy is a Community Choice Aggregation program. It was established by California Assembly Bill 117 in 2002, which gave cities and counties the authority to procure electricity on behalf of customers within their jurisdictions.
There are currently 9,000 customers and Marin Clean Energy has seen a 20 percent opt-out rate, below projections. According to MCE, the implementation plan was based on a 25 percent opt-out rate. Approximately 5,500 new customers are scheduled for automatic enrollment this August.
By the end of 2012, Marin Clean Energy expects to deliver energy to 70,000 customers.
The initial offering, Light Green, provides customers with 27 percent renewable energy, up from the 25 percent when the program began and is expected to increase to 33 percent by 2015.