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Starting July 1, Cecchetti Wine Company in Sonoma will launch a social media promotion for its Redtree Wines dubbed "Planting Redtree Across America."
The promotion is calling on distributors and sales representatives to build creative displays of Redtree Wine and submit a photograph to firstname.lastname@example.org. These photos will be posted on Redtree's Facebook fan page at facebook.com/RedtreeWine so particpants can vote on their favorite displays.
The winery will also post Twitter updates on the contest at twitter.com/redtreewine. Those with the top "likes" will be eligible for prizes. The contest starts July 1 and ends at 11:59 p.m. on September 30, 2011. The winners will be announced October 3. More info at cecchettiwineco.com.
Ben Franklin Press & Label Co. of Napa Valley received four gold awards for outstanding achievement in wine labels at the San Francisco Impression Awards held April 21st, 2011. This represents the fourth year in row that the company has come away with the Best of Show for the printing of wine labels.
A program in Napa offers convenient and free local recycling options for consumers called the Lighting Efficiency and Safe Stewardship program. It’s funded by a partnership between the City of Napa, Leadership Napa Valley, the County of Napa, the Department of Energy Recovery Act funds, and PG&E. Four participating retailers: Central Valley Builders Supply, Napa Electric, Office Depot and Orchard Supply Hardware. They are donating their store space and labor to ensure a convenient collection location. More info is at www.naparecycling.com.