John Foraker, leader of trailblazing East Bay organic foods company Annie’s Homegrown for 17 years, is set to be the keynote speaker of the North Coast Specialty Food and Beverage Industry Conference in Santa Rosa on Oct. 19.

Foraker led Berkeley-based Annie’s through the 2014 acquisition by General Mills for $820 million and was president until stepping down in the middle of this year, according to The (Minneapolis) Star-Tribune. He’s now said to be working on a Bay Area food startup, reportedly to be revealed this fall.

Also speaking at the conference include the following:

• Carlotta Mast, executive director of content and insights, New Hope Natural Media, Boulder, Colorado

• Xavier Unkovic, president, Amy’s Kitchen, Petaluma

• Cathryn Couch, executive director, Ceres Community Project, Sebastopol

• Blair Kellison, CEO, Traditional Medicinals, Rohnert Park

• Update on the next phase of the North Bay Food Industry Group, which recently named a new executive director, Carolyn Stark.

Registration costs $70 a person or $715 for a table of 10. Preregister by Oct. 16 at nbbj.news/food17.