Willie Tamayo of La Tortilla Factory wins Latino Business Leadership Award

Notable Quote: “I have a couple of simple mantras I utilize when faced with biggest obstacles ‘failure is not an option’ hire/recruit the best person & get out of their way, ?allow them to do the job.”

Other things about me...

What is the achievement you are most proud of?

“Bringing together some very talented community leaders to establish the EAHS Foundation. Our foundation members which includes school staff and community members, willing to share some of their time, talents and treasure to make a positive difference in education for the students of Southwest Santa Rosa. Our members believe in our foundation’s mission/vision and articulate their support with their colleagues, family and friends, bringing more community leaders to offer hope and opportunity to students at the school.”

Words that best describe you?

“I am a Taurus, the Bull. Enough said. People tell me that I don’t often hear ‘no’ to my requests. Must be my smile?”

Quick Takes

Current reading…“Hamilton,” by Ron Chernow; “The 4 Disciplines of Execution” by Chris McChesney and Sean Covey

Stress relievers…Golf and entertaining friends with my wife, Darlene

Favorite hobbies…Enjoying the world class foods and wines of Sonoma County

Tell us about your community involvement…“Over the past eight years, our Tamayo family have been supporters of S.A.Y; Sutter Santa Rosa Foundation, Luther Burbank Center for the Arts and EAHS.”