North Bay Business Journal

SANTA ROSA — To help strengthen local business access to global markets, keep jobs at home and provide North Bay companies with information they can use to expand and facilitate foreign trade, the Sonoma County Economic Development Board and the U.S. Department of Commerce plan to co-host a first-of-its-kind export seminar in Petaluma on May 9.

In other import-export news, a proposed expansion of the existing Foreign Trade Zone No. 3 to encompass much of the North Bay has moved closer to completion.

The volume of California wine shipments to U.S. markets last year dipped for the first time in 11 years, but retail value of that wine rose by more than 8 percent for the second straight year, according to recently released figures.

Meanwhile, shipments of wine to the U.S. from all sources increased 2.4 percent, and retail value, 5.2 percent to new volume and sales records, according to data compiled by Woodside-based industry analysis firm Gomberg Fredrikson & Associates and San Francisco-based advocacy group Wine Institute.

Wine companies largely are caught between escalating costs of production and mixed perceptions of how much of the rising costs the market for finished wine will bear. Those are among the topics five of the Bay Area’s innovative wine entrepreneurs are set to tackle at the Business Journal’s Wine Industry Conference on April 18.

They talked to the Business Journal about key drivers of cost and retail pricing, how they and markets are responding, and pricing impacts for exports and alternative sales channels.

U.S. wine exports, 90 percent from California, last year increased 2.6 percent in winery revenue to a record $1.43 billion from 2011, but at the same time, shipment volume dipped 4.9 percent, a major wine trade policy advocacy group announced today.

With a steady increase in import-export activities by a growing number of companies and manufacturers in North Bay, the Port of San Francisco has approved eligibility for the expansion of the boundaries of its existing Foreign Trade Zone No. 3 to encompass much of Sonoma County, part of Napa County and all of Marin, Solano and Contra Costa counties.

More wine is moving in and out of this country, which recently grabbed the distinction of being world’s largest wine market away from Europe. Foreign producers and investors are interested in U.S. wineries and brands, often for the prestige or gaining a platform for U.S. distribution of portfolio brands. The Business Journal asked experts set to be on the globalization panel at the 2012 Wine Industry Conference on April 18 about major factors affecting the success of U.S. wines abroad, imports and acquisitions of domestic producers by multinational companies.

Sales of California wine within the U.S. in 2011 grew to a record 211.9 million cases, up 5.6 percent in volume compared to the previous year, according to preliminary figures released today by industry analysts.

Petaluma-based Labcon North America, which makes laboratory supplies designed to be more environmentally friendly, was among 27 companies nationwide to receive the prestigious President’s “E” Award for U.S. Exporters on May 16. … Mill Valley-based Green Toys Inc., maker of toys made from recycled plastic milk containers, on May 9 received the Commerce Department’s Export Achievement Certificate, granted to companies that use the U.S. Commercial Service to make their first international sales or expansions. … Boeing picked MicroSource, the Santa Rosa-based division of Giga-tronics Inc., as one of 16 suppliers out of pool of 17,500 contenders in 50-plus countries to receive Boeing’s 2010 Supplier of the Year award. … Petaluma-based Raydiance, developer of ultrafast laser systems, named Dick Pierce chief executive officer. Founder Barry Schuler now is chairman. … Saputo Inc., parent company of DCI Cheese Company, formerly G & G Specialty Foods, announced the closure of the facility in Santa Rosa resulting in the loss of 68 jobs, both production and office employees.