Lilian Paola Gonzalez-Quijano of Printing Services Napa Valley is a winner of North Bay Business Journal's 2018 Latino Business Leadership Awards
Education: Mare Island Technology Academy, Vallejo
Tell us your story and that of your organization: I am a first-generation American daughter of Salvadorian immigrant parents. Our family settled in the Bay Area and became members of Second Spanish Baptist Church in Vallejo. Faith and Family play an important part in my life, beliefs and daily actions. I graduated high school in 2013 and accepted my first job with Printing Services ~ Napa Valley.
We’re a small commercial printer focused on high quality wine label and specialty printing for the wine industry.
Many opportunities and career paths were available to me and I moved into digital graphics and customer service. I enjoy working with our clients and designer, assisting them with production options and solutions to enhance their marketing and branding efforts.
Is there a major accomplishment in the past year or so that you would like to share?
This year began with a new challenge in production management. Daily productions meetings and establishing press schedules are now part of my duties. It was a bit intimidating speaking with 30-year craftsmen and directing their activities, but I have gained their respect and the teamwork is better than ever.
The company has experienced over 20 percent growth this year with no need for additional staff.
What is the achievement you are most proud of?
Earning the trust of our clients. Whether it be a large corporation or a small boutique winery, there is great satisfaction in seeing a project through without any problems. Even better when they send a note with praise or satisfaction to share with our crew. We take great pride in what we do – not seeking accolades, but knowing we crushed it.
What is your biggest challenge today?
Technology. We’re mostly an “old school” printer. Offset presses with foil, emboss and letterpress. Our production methods are solid, as is our equipment. We also have acquired three digital presses in recent years to accommodate short run projects and provide better economy. The equipment manufacturers are focused on digital, inkjet and embellishments. Nothing like a deep sculpted emboss to impress the eye.
As a successful professional, what were the biggest obstacles you faced and how did you overcome them?
Stepping on this career path as an 18 year old woman was difficult. There is much to digest in manufacturing – many moving parts - with many strong personalities, perfectionists and those who want it done quickly. I listened and learned. Keep a daily journal for my desk to help follow up and manage my time. I also continue to seek advice and education from my peers and our clients.
How do you think your profession will change in the next five years?
I believe that much will remain the same. Digital printing technologies will continue to advance with more bells, whistles and frills. But like I said, there’s nothing like a deep sculpted emboss.
Who was your most important mentor?
Mark Foxworthy is the most important mentor in my life. Since I started working at PSNV it has been a never ending learning experience. I have learned more things from Mark than when I was in school. I am where I am today because of the support and encouragement from Mark Foxworthy.
Lilian Paola Gonzalez- Quijano
Customer Service Manager
Printing Services ~ Napa Valley
574 Gateway Drive, Napa