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North Bay Business Journal

Tuesday, January 21, 2014, 5:02 pm

Sutter renames new Santa Rosa hospital

‘Sutter Santa Rosa Regional Hospital’ intended to reflect scope, services

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    SANTA ROSA — As part of Sutter Medical Center of Santa Rosa’s planned move later this year into a new $284 million hospital that will replace the aging Chanate facility, the local name is set to change, too.

    Sutter Santa Rosa Regional HospitalThe new name – Sutter Santa Rosa Regional Hospital — was developed to address the significant changes that will occur when the move is completed, while also taking a more regional name to reflect its patient base that extends beyond Santa Rosa, including patients throughout Sonoma, Mendocino, Lake and Napa counties, according to hospital officials.

    “In every aspect — from privacy to clinical excellence, technology to green design and safety to convenience — this new facility will forever change local care delivery,” Sutter Health wrote in a newsletter to employees. “To embody, complement and best characterize these steps forward, a new hospital name was developed.”

    The name also more predominately shows its affiliation with its parent company, Sacramento-based Sutter Health, and its network across Northern California, the company said.

    And in a shift from previous thinking across much of the health care landscape, Sutter is purposely including the term hospital in place of the more vague medical center, Sutter said. Specifically including hospital in the name would help avoid confusion with a host of other services in Santa Rosa, including medical office buildings and outpatient centers.

    The move to the new facility on Mark West Springs Road is on schedule for late October. The Chanate Road facility will continue to be called Sutter Medical Center of Santa Rosa.

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